Cream Will Rise
The world is in flux right now. All over the planet, various governments, nation-states and peoples are…well I could make a list, but we all know, the issues have dominated world headlines for a long time already, and I have limited space. Besides, this is about books, not world affairs.
Authors play a really important role in society. Throughout history, we’ve written truth in a way people found relatable, we’ve fought for change in ways people could empathize with and we’ve warned of factors detrimental to society, whether or not the message was received. We’ve been banned and exalted, we’ve been mocked and admired. We’ve been limited, and we’ve been given free rein to expand however we wanted.
We’ve come through a golden age of literature, and are now hurtling into a faux-competitive unenlightenment period where prices are lowering and trolls are increasing. There might even be new limits on what we can write soon—new censorship. I suppose there’s always backlash against an economic revolution, and that’s exactly what we’ve been experiencing, in terms of authorship and literature. The evolution from traditional publishing to self-publishing. We’ve gone from too few books in the marketplace to too many, both limiting in their own ways, and with new regimes coming to power, who knows what other restrictions may soon apply.
And where am I going with this? Most people consider books a luxury item, and technically they are. Food, water, shelter—those are the necessities. Books, toilet paper, soap—those are luxury items. So why are we paying more money than ever for certain luxury items, and yet book prices continue to fall?
If you’re reading this, you’re probably a person willing to pay a fair price for a good story. It might even surprise you to know that some people out there refuse to pay for a book, and they never have to, thanks to various programs, author incentives, etc. But plenty of other people have posted on this topic already, so what is my point?
In the First World, which is where most of us reading this live, we are moving toward a new era. Everybody has their own theories, and God knows I’m no economist, but I see a trend toward artisanship, a return to personal touches and fantastic customer service. Big chain stores are great for some things, but we’re willing to pay more for something special, something handcrafted, something of quality.
With the world in flux, truth becomes its own commodity, as does fiction, entertainment and escapism. Everything you find in a book. This is why authors are so important—in every genre—and many of us are crafting quality items to serve a grand role and not getting much in return, and not just financially. Books push us past our boundaries, they give us the world, a new understanding of ourselves, they help us empathize…the list goes on.
And yes, I believe this is true of erotica, as well. Erotica, which has always been under attack, digs into the human psyche in ways that make many people uncomfortable, laying bare secrets and desires, needs we’re too afraid to admit to. That’s why this genre has always been as censored as it has—not because of nakedness and sex, but because ‘obscene’ has always secretly included ‘things that make you ashamed of yourself.’ With the explosion of Erotica into the light, people finally understand that their ‘deviance’ probably isn’t so deviant, after all.
With all these changes in the world—political, social and economic, we must adapt, as artisans and businessmen. So, my point is, predictions have been made that prices will now begin to race to the bottom, and to some degree, they will. But the cream will rise, as it always does. If you, as a reader, want quality books, you will pay for them, and we, as authors committed to giving you quality books will work ever harder to provide you with entertainment worthy of your time and money. Not every book will be for every person, but the craftsmanship inside the covers will excel to new heights.
A very smart woman I know recently pointed out the difference between a writer and an author. Her definition has to do with honing your craft, and that goes hand-in-hand with my point above, that authors play a very important role in society. I plan to accept that challenge, and I think the majority of readers will, too.